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Published on April 17th, 2014 | by Annette H

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How Motivating Your Employees To Continue Their Education Can Help Your Business

Although there are many facets of a business that owners must attend to in order to attain success, employee maintenance is particularly important. This is the case for several reasons, including the fact that employees create and/or contribute to company culture and can play a primary role in determining how profitable your company will be. Since this is the case, it is important that business owners invest in their employees so that they can operate in excellence at all times. While there are a variety of ways that business owners can invest in employees, motivating them to continue their education can be particularly beneficial. Here are four reasons why:

1. Creates A More Knowledgeable Staff

When you motivate your employees to continue their education, they become more knowledgeable regarding the subject matter they deal with. This is valuable in many ways, such as the fact that they can often be of greater assistance to customers who have specific questions or need complicated tasks performed.

2. Encourages Retention

Employees who know that their employers are genuinely concerned about their personal and professional growth are much more likely to stick with a company than those who perceive their bosses to be indifferent towards their well-being. Although there are many ways that you can show your employees that you want to see them become increasingly successful, encouraging them to continue their education is a particularly effective tool to use. Once done, they will know that you care about their progress.

3. Improves Your Ability To Promote From Within

Often companies that promote from within will fare better than those who hire from the outside. This is because some of the training processes are not necessary. In many cases, however, business owners opt to hire someone from the outside anyway because their current staff doesn’t possess the education necessary to handle the job. However, when you encourage on-going education amongst your current staff, you increase the likelihood that they will be qualified for promotions, thereby making it unnecessary for you to hire someone who knows little to nothing about the daily ins and outs of your company.

Summing It All Up

As made plain by the information listed above, motivating your employees to continue their education can help your business in many ways. Once you recognize this principle, your next step is to figure out how to provide them with the tools and resources necessary to attain this education. One great option you have is to encourage your employees to pursue education online. Online learning is great for individuals who hold jobs because it enables them to study at their leisure. If you run an information assurance company, you could benefit from offering your employees funds to help them obtain an online master degree in information assurance. Irrespective of the educational path your employees choose to pursue, the key is for you to function as a continual source of motivation for them to do it. Once this happens, you’ll be pleasantly surprised to note that your business keeps getting bigger and better.


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